Archive for the ‘Haircare’ Category

LifeSpa + Oscars Live Social Event

Saturday, February 21st, 2015



With the Oscars just a few days away, Life Time will be tweeting live tips and how-tos during the   Red Carpet on Sunday, Feb. 22 from 4:30 to 7:30 p.m. The LifeSpa at Life Time will be sharing styling tips,  tricks and tutorials; Oscar-inspired hair, skin and nail styles, and talking all things Hollywood.

Life Time’s social channels involved include Instagram, Twitter, Facebook and Pinterest, and the official hash tags include #LifeSpa and #RedCarpet.

 We’d love for you to join Life Time in their real-time, LifeSpa + Oscars conversation during the 87th Annual Oscars! Also look out for more tips, tricks and trends following Oscars from expert stylists at LifeSpa, the nation’s largest spa chain.

Lifespa 2

New Brazilian Hair Care Brand Launches in USA

Wednesday, July 23rd, 2014

The Brazilian hair care line, Cadiveu Professional is now available in the USA.  Developed in Brazil, the Cadiveu Professional brand uses natural ingredients and innovative green technologies so consumers can get the hair they have always wanted. Cadiveu is an eco-friendly company contributing to waste reduction and producing 100 percent recyclable packaging and never testing on animals.

Plástica dos Fios (Hair Plastic Surgery)

Plástica dos Fios (Hair Plastic Surgery)

 Plástica dos Fios (Hair Plastic Surgery) – Whether de-frizzing your mane or getting hair that is as smooth as glass, Plástica dos Fios is the perfect customizable solution for those who want hair as straight as they want.

Açaí Blonde Therapy – Exclusively formulated for blondes, the Açaí Blonde Therapy collection helps smooth hair and prevent brassiness and fading.

Glamour Plus – The perfect solution for brunette hair smoothing, Glamour Plus contains sugarcysteines that penetrate the hair fiber to strengthen and nourish each strand.

Plástica de Argila (“Hair Botox”) – Plástica de Argila helps control dull, frizzy, or limp hair. The unique combination of ingredients works root to tip to repair and restore the natural shine and luster of each and every strand of hair.

Plástica de Argila (“Hair Bottox”)

Plástica de Argila (“Hair Botox”)

Glamour – Perfect for those with color or chemically-treated hair, the Glamour system helps restore natural health and shine. It is a daily-use maintenance system to protect against harmful environmental stresses.

Bossa Nova – Define and de-frizz your waves or curls with the Bossa Nova system. The leave-in treatment made with palm oil deeply hydrates and nourishes creating beautifully defined frizz-free curls after just one use.

Açaí Natural Treatment Therapy Shampoo and Conditioner – Add hydration to each strand with the gentle Açaí Natural Treatment Therapy nourishing shampoo and conditioner.

Açaí Natural Treatment Therapy – Made for all hair types and textures, the Açaí Natural Treatment Therapy oil helps nourish and strengthen fragile or damaged hair. Get smooth, radiant hair with this weightless formula.

Detox – Healthy hair starts with a healthy scalp. The Detox hair system is the ultimate treatment for any woman’s hair and scalp. Detoxify, remove impurities, and nourish with the arsenal of therapeutic treatments in this system.

Cadiveu Detox

Cadiveu Detox

Cadiveu has been featured in Glamour Brazil, ELLE Brazil, InStyle Brazil, and Shape Brazil, among many others.

All products are available at


More Inside by Davines

Saturday, November 16th, 2013

Founded in Parma, Italy in 1983 by the Bollati family, Davines started as a research laboratory, producing high-end hair care products for renowned cosmetic companies worldwide. After a decade of honing their expertise, they began creating their own brand of Davines hair care products exclusively for salons, which are now available in over 70 countries in the most exclusive salons.

Since the beginning, Davines has focused on crafting quality products that are specifically engineered to work, and express the company’s distinctive style and spirit. Beauty + Sustainability is the inspiring concept for all Davines projects, from product formulation and design, to company ethics and salon education.

“By creating beauty sustainability, we encourage people to take care of themselves, of the environment in which they live & work, of the things they love.”

more Inside

The active ingredients are combined in order to perform specific functions, called “factors”:





The formulas are parabens free and without colouring.

The latest and most fabulous product that the active crew will appreciate is the Hair Refresher.

Its specific formulation is conceived to refresh and clean all hair types without using water. It does not weigt the hair down while creating a full-bodied volume. Hair is scented and soft like just-washed, thanks to the starch that absorbs the excess of sebum.

How to use:

Shake then spray onto dry hair at a distance of about 20 cm, paying attention to make short bursts. Leave on for about 1 minute and brush. In order to have more volume blow-dry with cold air.

Natural Active Ingredients:


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“Beauty will save the world” At Davines, we believe this is possible; and we believe that our vision of sustainability can make it happen.

Our ideal of beauty finds its inspiration in the concept of equilibrium between substance and shape as well as in the Italian Renaissance tradition. Our style is a delicate convergence of unique characteristics and it’s inspired by simplicity, harmony and good taste.The beauty that we believe in is based on respect and appreciation for individuality. So we celebrate and express the grace and elegance that makes each of us who we are. This is why we consider ourselves as a tool for our customers to express their own uniqueness.

By creating “beauty” we want to encourage people to take care of themselves, of the environment in which they live and work, and of the things they love.

Our multicultural curiosity motivates us to explore the many truths that make our world. We strive to be in tune with the mood of the moment while still remaining fresh over time.


Our particular brand of beauty cannot work without practical and “sustainable” efforts. For us, sustainability deals with the responsibility we owe to ourselves, the people with which we work, our customers, and the world in which we live and operate today and tomorrow. That said, our vision of “sustainability” has a range of connected meanings:

– “sustainability” in regard to our commitment to minimizing the impact on the environment, not compromising the quality or quantity of natural resources today or tomorrow.

– “sustainability” in regard to our privileged use of natural ingredients, enhanced with cutting-edge cosmetic technologies and an artisanal, handcrafted spirit. Through this approach we strive to guarantee the effectiveness of our products and the safety of our customers.

– “sustainability” in regard to “freedom of creation”. Our decisions are led more by “intuition” than “calculation” and by a pioneering spirit that guides us to avoid the mainstream and to explore ideas beyond trends. At Davines, every idea is born free and then developed with authenticity, in harmony with our values;

– “sustainability” in regard to “ethics”. The word “ethics” in ancient Greek means “house, shelter, lair”. Inspired by this definition and by the honor of being a family company, we make our professional environment feel more like a homely place where to develop oneself and create sincere relationships with others both in and outside the company, on a multicultural level.

In summarizing, “beautiful and good” – as the ancients referred to the inseparable unity between exterior and interior beauty – is another way to say “sustainable beauty”. And “sustainable beauty” is another way to say Davines.

To learn more about this amazing line, visit:



The pros from Blow Dry Bar in Australia are coming to the U.S!

Friday, October 25th, 2013

Beauty addicts can now enjoy the chic setting, impeccable service, and time saving techniques for themselves, all while being treated to an unforgettable experience.

Cherry Blow Dry Bar will be opening its first U.S. store in Tallahassee on November 4, 2013. Whether it’s for a girls’ night out on the town, a special event, or a quick beauty fix, the Cherry Blow Dry Bar treats its clients to a perfectly polished look and unforgettable experience in about 30 minutes. The salon offers a blow out service and extensions.

What do we do at Cherry Blow Dry Bar, you ask?


We do two things… and we do them extremely well.

Our world-famous Blow outs

Any length hair, any day, $35. We don’t charge more just because you have longer hair, or because it’s Friday night.


Dreaming of that long, luscious hair you see in magazines? We provide exactly what you’d expect: premium, long-lasting, and beautifully blended tape extensions that won’t damage your hair.

And keeping up appearances is easy with Cherry Blow Dry Bar. We’ll service your extensions every 6-8 weeks to keep you looking gorgeous!

At Cherry Blow Dry Bar we focus on our two signature services, Blow outs and Extensions. Why? Because these finishing touches to the perfect style are so important that we wouldn’t settle for anything less than being the best. So we focus our energy on being the best at exactly what you want.

Nathan Cuneen is the founder of Australia’s popular Blow Dry Bar, and Cherry Blow Dry Bar in the United States. With almost a decade of business ventures under his belt, Nathan has grown Blow Dry Bar to be one of the most successful innovations in franchise businesses yet. He began his entrepreneurial career with the Muffin Break franchise from 2004 to 2005 and later became the Founder and President of The Coffee Scene from 2004 to 2008. Moving his focus to beauty, Nathan founded the Bliss Laser and Cosmetic Clinic and served as the company’s President from 2006 to 2009.

It was in 2008 that Nathan founded what is now a national brand in Australia, Blow Dry Bar. Moving his focus to men’s hair care in 2010, Nathan founded Fuel For Men, a full-service men’s only salon. After his Blow Dry Bar concept took Australia by storm, Nathan expanded the business to the United States.

About the Cherry Blow Dry Bar Tallahassee, Florida Franchise Owners:

Courtney Harrison has over a decade of experience in corporate marketing and event planning in the financial services industry. Currently, she holds the position of brokerage manager and marketing director of North Florida Financial Corporation.

Courtney and her fellow Florida State University alumna and business partner, Taryn Harmon Griffin are owners of Cherry Blow Dry Bar’s first U.S. franchise store in Tallahassee.

A lifelong resident of Tallahassee, Florida, Courtney graduated from Florida State University with a bachelor’s degree in fashion merchandising. A true lover of fashion, travel, interior design, and all things related to style, Courtney is active locally in both the fine arts and business communities.

 hair skin fashion style

Taryn Harmon Griffin

Taryn has a decade of experience in marketing across various industries including: advertising, fashion, and finance. Upon graduating from college, she had worked in advertising at St. Ives/Avanti for two years as a project manager.

Shortly after working for St. Ives/Avanti, she became a partner in a fashion wholesale company. From 2010 to June 2013, she served as the marketing director for North Florida Financial Corporation, a life insurance and financial planning company. Now, she is opening the first Cherry Blow Dry Bar with partner, Courtney Harrison in Tallahassee.

With a bachelor’s degree in fashion merchandising from Florida State University, Taryn is a resident of Tallahassee, Florida. A lover of fashion and travel, she lives with her husband and two children.



Friday, July 26th, 2013

WHO: Moroccanoil® and the Ovarian Cancer Research Fund

WHAT: The Moroccanoil Oasis: Express Spa & Styling Bar: Inspired by the Mediterranean, relax and rejuvenate at The Moroccanoil Oasis: Express Spa & Styling Bar. Experience luxurious oil-infused body and hair products through complimentary beauty services, including chic and effortless summer updos created by Moroccanoil hair experts. Guests will be treated to five-minute signature spa messages and deluxe product samples for an unforgettable, head-to-toe pampering experience! In addition to our exclusive tent, Moroccanoil will also be handing out VIP gift bags as well as giving away their full-sized Body Soufflé and Body Buff’s in the event goody bag.


Super Saturday is OCRF’s fun-filled daylong fundraiser, complete with a one-of- a-kind designer garage sale. Once dubbed “the Rolls Royce of garage sales,” the most anticipated element of Super Saturday is the fashion garage sale, which includes merchandise from over 200 prominent designers.

WHEN: Saturday, July, 27th from 12-6pm

WHERE: Nova’s Ark Project

60 Millstone Road

Water Mill, NY 11976

Increasing Hair Color Retention

Monday, January 21st, 2013

Stylists have all sorts of tips and tricks up their sleeves…tips like HOW TO KEEP THAT COLOR THAT JUST COST $300! Patrick McIvor, Artistic and TechniCulture Director for Goldwell and KMS California Hair Care, uses Goldwell® Dualsenses® Color Lock Serum to prolong color retention for up to 22 shampoos!!

Color Lock Serum

“I find sealing color in directly after a color service with Dualsenses® Color Lock Serum is one of the best ways to prolong a vibrant hue,” says McIvor. Color Lock Serum is formulated with ColorChromaComplex to instantly lock in color after an application. It intensifies color brilliance keeping it vibrant and shiny for up to 22 washes. Whether it’s unnatural cartoon color, pale steel, street chic, sun-kissed buttery highlights, vibrant red, dipped ends, bombshell brunette or the deeper darker hues seen at The Golden Globes, when an investment is made in color (no matter how small or large) it should pay off! Check out McIvor’s Pinterest Boards for more color inspiration.

Other McIvor tricks include….

• Coloring hair one shade darker to offset fadage.

• Shampooing (with warm, not hot water) and conditioning every other day to minimize color deterioration.

• Using shampoos and conditioners with innovative formulates specifically for color-treated hair such as the FadeStop formula in the Goldwell® Dualsenses® Color Care line designed for unsurpassed color retention.

• Refreshing with a glaze between foiling appointments.

Patrick McIvor is Artistic and TechniCulture Director for Goldwell and KMS California Hair Care (divisions of Kao USA Inc., a subsidiary of Tokyo-based Kao Corporation) and founder of HI :) Media Solutions (a subsidiary of Patrick McIvor Color Studio, Inc.) As one of the most respected colorists in the industry, the former Color Director for Nick Arrojo and Rodney Cutler in NYC, is a cultural junkie inspired by international cosmopolitan influences from fashion and global trends to technology. Specializing in social media and salonable haircolor, McIvor creates new experiential educational formats that highlight technology with technique and culture (TEC-HNI-Culture) in the ideas he shares with stylists on how to build their businesses and take back their social networks by celebrating THEM. McIvor is featured in the book “50 Hairstylists” and was named one of the best colorists in the USA by Allure Magazine.

For more information about Celebrity Stylist Patrick McIvor, please visit his website:



Celeb Alert | Sonja Tremont-Morgan’s RED HOT Hair by Angelo David Salon

Wednesday, August 15th, 2012


Real Housewives of New York star

 Sonja Tremont-Morgan

 Ditches her blond locks and WIGGED it with a RED HOT look for one night

Sonja Tremont-Morgan

Sonja Tremont-Morgan of the Real Housewives of New York approached hair extension guru Angelo David of the Angelo David Salon for the GLAAD Awards, which were held on August 7, 2012, in hopes to do something different with her hair.

Angelo decided to do something high fashion, to make her stand out and went the red hair route to complement her skin tone and eye color. He used an Angelo David Couture Wig, made with 100% premium European hair, which was custom colored for her. Her hair was prepped for the wig by creating two separate ponytail sections then securing it with a wig cap in order to hold natural hair taut.

Once the wig was in place, he added contrast by pulling a small section of her fringe to create a signature highlight which worked perfectly with the red tone he created. Sonja’s hair was then sprayed with Angelo David Premier Volume spray before blow-drying with a large round brush. He then created subtle texture and waves using a medium sized curling iron nd and finished the look with light hairspray.

Angelo David Salon, 48 East 43rd Street, 2nd Floor, New York City

For more information on the Angelo David Salon, please visit

Photo and information provided by Lawlor Media.

Women’s Hair Loss Meets Its Match

Tuesday, August 7th, 2012

Keranique Returns to HSN with the Debut of Its Ground-breaking, Keranique Minoxidil Topical Solution, 2% Sprayer on August 7th

Already known as a breakthrough hair system bringing thicker, fuller hair to the over 20 million women experiencing some form of hair loss or thin hair, the fast-growing Keranique Hair Treatment line returns to the multichannel retailer, HSN on August 7th with the breakthrough introduction of the Keranique Minoxidil Topical Solution, 2% Sprayer.


The Keranique System



The Keranique Minoxidil Topical Solution, 2% Sprayer ($30) contains the only FDA approved topical ingredient for women to re-grow hair. Intended for women with a general hair loss on the top of the scalp, this FDA-approved ingredient and spray applicator ensures a targeted, consistent amount to areas of the scalp where it’s most needed. The Keranique Minoxidil Topical Solution, 2% Sprayer is a colorless liquid treatment that increases oxygen and blood flow to the scalp to promote hair re-growth.


Other products in the Keranique system are already designed to promote fuller hair with an enhanced combination of advanced bioactive ingredients, biofunctional plant extracts and other hair-boosting technologies. The line is infused with the proprietary Keratin Amino Complex ™ to address the health of the scalp and also strengthens each strand of hair. The system is free of sulfates, parabens, synthetic fragrances and dyes. Thus far, the majority of pleased users have discovered strengthened, more voluminous hair.

Keranique will be appearing live on HSN on August 7th at 12:01a.m., 1:00 a.m., 11:00 am, 2:00 p.m., 5:00 p.m., 9:00 p.m. and 10:00 p.m. (all times EDT). An extended collection of products will be available at and HSN Mobile.


For more information on the launch of Keranique, please visit or


Photo and product information provided by Crier PR.

Beauty Gives Back ~ Angelo David Launches New Product Premier Volume Spray and Gives to Lupus!

Saturday, February 4th, 2012

Want to get volume and shine for your hair and know that you are helping LUPUS at the same time?

Angelo David styling a models hair

Celebrity hairstylist Angelo David is known for his trendsetting vision and Couture Hair Extensions. Last night, Angelo David launched his latest product, Premier Volume Spray. The product adds incredible fullness and volume to hair without creating stiffness on wet or dry hair. You will not be disappointed!

The transformative volumizer’s flexible-conditioning formula combines silk and wheat proteins, panthenol and avocado oils for extra strength and hydration. Evening Primrose enhances shine, while sun protectors keep color vibrant.

Hairstylst Meghan Frayne styling with Premier Volume Spray

During the launch party ,held at the Angelo David Salon, the staff prep’d hair as guests nibbled on hors d’ouerves from Cipriani and sipped on Brugal Rum, champagne and wine. Guests received a bottle the new Premier Volume Spray, in addition to products from Pureology, Smashbox, Cape Cod, Christopher Fischer, Madame Paulette, 55th Street Liquors and an Angelo David travel brush.

Premier Volume Spray

The new 4 fl. oz (118 ml) Premier Volume Spray will be available exclusively at Angelo David Salon and for $18.50 starting January 25th, 2012. In memory of Alyssa Park Friedman, every bottle sold $1.00 will be donated to the Lupus Foundation of America (

DIRECTIONS: Mist evenly onto freshly shampooed, towel dried hair. Spray directly onto lifted sections from roots to midshaft and style as desired. On dry or second-day hair; for extra volume, “set” with your blow dryer, directing air flow multi-directionally.


Tsubasa, Angelo David Pisacreta, Alicia Epps, Galadriel of Major Models, NYC

For more information, please visit:

Photos provided by Lawlor Media, taken by Chance Yeh of Patrick McMullan Company.

How to Bevel Fringe

Monday, January 16th, 2012

Sam Villa, Founding Partner of the Sam Villa® Brand and Education Artistic Director for Redken 5th Avenue, offers a quick and easy way to bevel fringe without using a blow dryer and brush.

Style by Sam Villa

“I’ve been using a flat iron and comb to bevel fringe, it’s fast and a simple technique that anyone can do. The trick is to never actually close the iron. When you close the iron you can get a crease, but the heat from the open iron is enough to alter the bonds and allow reformation,” explains Villa.

Beveled Fringe

·Pick up a fringe section and place the hair in the teeth of a fine tooth comb

·Horizontally place the Sam Villa SLEEKR® flat iron around the section at the base and slowly rotate the iron down and under without closing. Since the iron is round, the heated hair takes on the beveled shape.

It’s as simple as that.  To learn more about Sam Villa and to view a video of  how to bevel fringe,  visit: