Archive for the ‘Haircare’ Category

Increasing Hair Color Retention

Monday, January 21st, 2013

Stylists have all sorts of tips and tricks up their sleeves…tips like HOW TO KEEP THAT COLOR THAT JUST COST $300! Patrick McIvor, Artistic and TechniCulture Director for Goldwell and KMS California Hair Care, uses Goldwell® Dualsenses® Color Lock Serum to prolong color retention for up to 22 shampoos!!

Color Lock Serum

“I find sealing color in directly after a color service with Dualsenses® Color Lock Serum is one of the best ways to prolong a vibrant hue,” says McIvor. Color Lock Serum is formulated with ColorChromaComplex to instantly lock in color after an application. It intensifies color brilliance keeping it vibrant and shiny for up to 22 washes. Whether it’s unnatural cartoon color, pale steel, street chic, sun-kissed buttery highlights, vibrant red, dipped ends, bombshell brunette or the deeper darker hues seen at The Golden Globes, when an investment is made in color (no matter how small or large) it should pay off! Check out McIvor’s Pinterest Boards for more color inspiration.

Other McIvor tricks include….

• Coloring hair one shade darker to offset fadage.

• Shampooing (with warm, not hot water) and conditioning every other day to minimize color deterioration.

• Using shampoos and conditioners with innovative formulates specifically for color-treated hair such as the FadeStop formula in the Goldwell® Dualsenses® Color Care line designed for unsurpassed color retention.

• Refreshing with a glaze between foiling appointments.

Patrick McIvor is Artistic and TechniCulture Director for Goldwell and KMS California Hair Care (divisions of Kao USA Inc., a subsidiary of Tokyo-based Kao Corporation) and founder of HI :) Media Solutions (a subsidiary of Patrick McIvor Color Studio, Inc.) As one of the most respected colorists in the industry, the former Color Director for Nick Arrojo and Rodney Cutler in NYC, is a cultural junkie inspired by international cosmopolitan influences from fashion and global trends to technology. Specializing in social media and salonable haircolor, McIvor creates new experiential educational formats that highlight technology with technique and culture (TEC-HNI-Culture) in the ideas he shares with stylists on how to build their businesses and take back their social networks by celebrating THEM. McIvor is featured in the book “50 Hairstylists” and was named one of the best colorists in the USA by Allure Magazine.

For more information about Celebrity Stylist Patrick McIvor, please visit his website: www.patrickmcivor.com

 

 


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Celeb Alert | Sonja Tremont-Morgan’s RED HOT Hair by Angelo David Salon

Wednesday, August 15th, 2012

 

Real Housewives of New York star

 Sonja Tremont-Morgan

 Ditches her blond locks and WIGGED it with a RED HOT look for one night

Sonja Tremont-Morgan

Sonja Tremont-Morgan of the Real Housewives of New York approached hair extension guru Angelo David of the Angelo David Salon for the GLAAD Awards, which were held on August 7, 2012, in hopes to do something different with her hair.

Angelo decided to do something high fashion, to make her stand out and went the red hair route to complement her skin tone and eye color. He used an Angelo David Couture Wig, made with 100% premium European hair, which was custom colored for her. Her hair was prepped for the wig by creating two separate ponytail sections then securing it with a wig cap in order to hold natural hair taut.

Once the wig was in place, he added contrast by pulling a small section of her fringe to create a signature highlight which worked perfectly with the red tone he created. Sonja’s hair was then sprayed with Angelo David Premier Volume spray before blow-drying with a large round brush. He then created subtle texture and waves using a medium sized curling iron nd and finished the look with light hairspray.

Angelo David Salon, 48 East 43rd Street, 2nd Floor, New York City

For more information on the Angelo David Salon, please visit www.angelodavid.com

Photo and information provided by Lawlor Media.

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Women’s Hair Loss Meets Its Match

Tuesday, August 7th, 2012

Keranique Returns to HSN with the Debut of Its Ground-breaking, Keranique Minoxidil Topical Solution, 2% Sprayer on August 7th

Already known as a breakthrough hair system bringing thicker, fuller hair to the over 20 million women experiencing some form of hair loss or thin hair, the fast-growing Keranique Hair Treatment line returns to the multichannel retailer, HSN on August 7th with the breakthrough introduction of the Keranique Minoxidil Topical Solution, 2% Sprayer.

 

The Keranique System

 

 

The Keranique Minoxidil Topical Solution, 2% Sprayer ($30) contains the only FDA approved topical ingredient for women to re-grow hair. Intended for women with a general hair loss on the top of the scalp, this FDA-approved ingredient and spray applicator ensures a targeted, consistent amount to areas of the scalp where it’s most needed. The Keranique Minoxidil Topical Solution, 2% Sprayer is a colorless liquid treatment that increases oxygen and blood flow to the scalp to promote hair re-growth.

 

Other products in the Keranique system are already designed to promote fuller hair with an enhanced combination of advanced bioactive ingredients, biofunctional plant extracts and other hair-boosting technologies. The line is infused with the proprietary Keratin Amino Complex ™ to address the health of the scalp and also strengthens each strand of hair. The system is free of sulfates, parabens, synthetic fragrances and dyes. Thus far, the majority of pleased users have discovered strengthened, more voluminous hair.

Keranique will be appearing live on HSN on August 7th at 12:01a.m., 1:00 a.m., 11:00 am, 2:00 p.m., 5:00 p.m., 9:00 p.m. and 10:00 p.m. (all times EDT). An extended collection of products will be available at HSN.com and HSN Mobile.

 

For more information on the launch of Keranique, please visit www.hsn.com or www.keranique.com.

 

Photo and product information provided by Crier PR.

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Beauty Gives Back ~ Angelo David Launches New Product Premier Volume Spray and Gives to Lupus!

Saturday, February 4th, 2012

Want to get volume and shine for your hair and know that you are helping LUPUS at the same time?

Angelo David styling a models hair

Celebrity hairstylist Angelo David is known for his trendsetting vision and Couture Hair Extensions. Last night, Angelo David launched his latest product, Premier Volume Spray. The product adds incredible fullness and volume to hair without creating stiffness on wet or dry hair. You will not be disappointed!

The transformative volumizer’s flexible-conditioning formula combines silk and wheat proteins, panthenol and avocado oils for extra strength and hydration. Evening Primrose enhances shine, while sun protectors keep color vibrant.

Hairstylst Meghan Frayne styling with Premier Volume Spray

During the launch party ,held at the Angelo David Salon, the staff prep’d hair as guests nibbled on hors d’ouerves from Cipriani and sipped on Brugal Rum, champagne and wine. Guests received a bottle the new Premier Volume Spray, in addition to products from Pureology, Smashbox, Cape Cod, Christopher Fischer, Madame Paulette, 55th Street Liquors and an Angelo David travel brush.

Premier Volume Spray

The new 4 fl. oz (118 ml) Premier Volume Spray will be available exclusively at Angelo David Salon and www.angelodavid.com for $18.50 starting January 25th, 2012. In memory of Alyssa Park Friedman, every bottle sold $1.00 will be donated to the Lupus Foundation of America (www.lupus.org).

DIRECTIONS: Mist evenly onto freshly shampooed, towel dried hair. Spray directly onto lifted sections from roots to midshaft and style as desired. On dry or second-day hair; for extra volume, “set” with your blow dryer, directing air flow multi-directionally.

 

Tsubasa, Angelo David Pisacreta, Alicia Epps, Galadriel of Major Models, NYC

For more information, please visit: www.angelodavid.com.

Photos provided by Lawlor Media, taken by Chance Yeh of Patrick McMullan Company.

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How to Bevel Fringe

Monday, January 16th, 2012

Sam Villa, Founding Partner of the Sam Villa® Brand and Education Artistic Director for Redken 5th Avenue, offers a quick and easy way to bevel fringe without using a blow dryer and brush.

Style by Sam Villa

“I’ve been using a flat iron and comb to bevel fringe, it’s fast and a simple technique that anyone can do. The trick is to never actually close the iron. When you close the iron you can get a crease, but the heat from the open iron is enough to alter the bonds and allow reformation,” explains Villa.

Beveled Fringe

·Pick up a fringe section and place the hair in the teeth of a fine tooth comb

·Horizontally place the Sam Villa SLEEKR® flat iron around the section at the base and slowly rotate the iron down and under without closing. Since the iron is round, the heated hair takes on the beveled shape.

It’s as simple as that.  To learn more about Sam Villa and to view a video of  how to bevel fringe,  visit: www.samvilla.com

 

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